Weight Watchers Is Changing Its Name

(New York, NY) -- Weight Watchers is losing the weight. And the watchers.

The iconic company is renaming itself to WW as part of an effort to focus more on overall health instead of just weight loss. WW is launching a new app and program which aims at promoting healthier habits in general. It's also not going to sell any more products with colors, preservatives or artificial sweeteners. 

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 (Photo by Tim Boyle/Getty Images)

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